PELAKSANAAN PENGGUNAAN RUBRIK PROJEK ILMIAH PROGRAM SARJANA MUDA KEJURUTERAAN MEKANIK DAN PEMBUATAN

PELAKSANAAN PENGGUNAAN RUBRIK PROJEK ILMIAH PROGRAM SARJANA MUDA KEJURUTERAAN MEKANIK DAN PEMBUATAN Jaharah A. Ghani, Baba Md Deros, Jaafar Sahari and Ahmad Kamal Ariffin Mohd. Ihsan Abstrak: Projek Ilmiah merupakan satu kursus yang sangat sukar untuk dinilai secara adil. Ini disebabkan oleh penyelia yang terdiri daripada pensyarah–pensyarah yang kebiasaannya mempunyai pemahaman dan harapan serta jangkaan yang berbeza-beza sebagai seorang insan. Oleh itu, bagi mengurangkan masalah ini satu kaedah penilaian menggunakan rubrik telah diperkenalkan....

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PENILAIAN OBJEKTIF DAN HASIL PROGRAM PENDIDIKAN BERASASKAN HASIL (OBE): SOAL SELIDIK MAJIKAN INDUSTRI DAN ALUMNI

PENILAIAN OBJEKTIF DAN HASIL PROGRAM PENDIDIKAN BERASASKAN HASIL (OBE): SOAL SELIDIK MAJIKAN INDUSTRI DAN ALUMNI Shahrir Abdullah, Norhamidi Muhamad, Riza Atiq Abdullah O.K. Rahmat, Baba Md. Deros, Noorhisham Tan Kofli, Mardina Abdullah, Mazlan Mohd. Tahir dan Andanastuti Muchtar  Abstrak: Konsep pengajaran Pendidikan Berasaskan Hasil (OBE) mula diamalkan di Fakulti Kejuruteraan UKM bermula tahun 2005. Melalui pendekatan ini, setiap program perlu menggubal objektif pendidikan program dan hasil program setelah mengambil kira input daripada...

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KAJIAN KES PERLAKSANAAN PROSES KAWALAN STATISTIK (SPC) DI INDUSTRI PEMBUATAN MALAYSIA: PERMASALAHAN DALAM PERISIAN SPC

KAJIAN KES PERLAKSANAAN PROSES KAWALAN STATISTIK (SPC) DI INDUSTRI PEMBUATAN MALAYSIA: PERMASALAHAN DALAM PERISIAN SPC Rosmaizura Mohd Zain, Mohd Nizam Ab Rahman, Zulkifli Mohd Nopiah, Jaharah A Ghani, Baba Md Deros, Nurhamidi Mohamad and Ahmad Rasdan Ismail Abstrak: Proses Kawalan Statistik atau Statistical Process Control (SPC) merupakan satu teknik penting dalam kawalan kualiti. Penggunaan kaedah berstatistik ini ternyata dapat mengawal proses pengeluaran serta meningkatkan kualiti produk. Artikel ini menerangkan tentang kajian kes perlaksanaan...

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FUNDAMENTAL SITTING ANTHROPOMETRIC AND DIFFERENCES AMONG MALAYSIAN MALAYS, CHINESE AND INDIANS

FUNDAMENTAL SITTING ANTHROPOMETRIC AND DIFFERENCES AMONG MALAYSIAN MALAYS, CHINESE AND INDIANS Md Deros,B., Daruis, D.D.I. and Mohd Nor, M.J. Abstract: In ergonomic point of view anthropometric data is very important in product design and other applications. Hence, it is important that the data is representative of the target user or consumer of a product being designed. Few individual efforts has taken place in Malaysia in order to establish an anthropometry database that could be use to represent the Malaysian population. This is an addition...

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PEMBANGUNAN PANGKALAN DATA ANTROPOMETRIK UNTUK RAKYAT MALAYSIA

PEMBANGUNAN PANGKALAN DATA ANTROPOMETRIK UNTUK RAKYAT MALAYSIA Darliana Mohamad, Baba Md Deros dan Ahmad Rasdan Ismail Abstrak: Data antropometri untuk sesuatu populasi adalah amat penting bagi proses rekabentuk dan pembuatan sesuatu produk atau tempat kerja. Walaupun kepentingan data antropometri dapat dilihat dengan jelas namun sehinga kini masih belum terdapat pangkalan data antropometri  yang dibangunkan bagi mewakili populasi rakyat Malaysia. Kertas kerja ini membentangkan mengenai keputusan kajian data antropometri yang telah dijalankan...

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PRACTICAL APPLICATION OF BENCHMARKING TECHNIQUE IN SEMICONDUCTOR COMPANY

PRACTICAL APPLICATION OF BENCHMARKING TECHNIQUE IN SEMICONDUCTOR COMPANY Tan Jun, Baba Md Deros and Mohd Nizam Ab Rahman Abstract: This paper presents the practical application of benchmarking technique in Semiconductor Company. It begins with the literature review of benchmarking implementation. A study is carried out to understand the relationship between semiconductor industry’s supply chain and benchmarking practice. This study is focus on the semiconductor companies and professional personnel in semiconductor field. From the study,...

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ANALISIS OWAS DAN RULA KE ATAS OPERATOR PENGENDALIAN MANUAL DI INDUSTRI AUTOMOTIF

ANALISIS OWAS DAN RULA KE ATAS OPERATOR PENGENDALIAN MANUAL DI INDUSTRI AUTOMOTIF A.R.Ismail, Y.M.Lee, B.M.Deros and M.N.A.Rahman Abstrak: Work related musculoskeletal disorders (WMSDs) merupakan salah satu masalah kesihatan pekerjaan yang terbesar dalam industri. Pekerja industri mudah terdedah dalam ketidakselesaan dan kesakitan semasa bekerja dalam postur yang bermasalah (awkward posture). Selain daripada membawa masalah kesihatan pada pekerja, ia juga membawa kesan jangkamasa panjang terhadap prestasi pengeluaran. Objektif kajian ini adalah...

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KAJIAN BEBANAN MELAMPAU MENGGUNAKAN KAEDAH LUBA DI KALANGAN PEKERJA PEMASANGAN INDUSTRI AUTOMOTIF DI MALAYSIA

KAJIAN BEBANAN MELAMPAU MENGGUNAKAN KAEDAH LUBA DI KALANGAN PEKERJA PEMASANGAN INDUSTRI AUTOMOTIF DI MALAYSIA A. R. Ismail, N.M.F.Fahmi, M.R.A.Mansor and B.M.Deros Abstrak: Kecederaan di tempat kerja yang berkaitan dengan ergonomik boleh menyebabkan majikan dan pekerja menanggung kos yang tinggi samada di persekitaran kilang mahupun di pejabat. Banyak kilang yang dibina di Malaysia tidak mempertimbangkan keadaan persekitaran kerja yang ergonomik. Ini menyebabkan prestasi perkerja terutama dari sektor pengeluaran mengalami bebanan melampau...

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LEAN VIEWED AS A CULTURE

LEAN VIEWED AS A CULTURE Norani Nordin, Baba Md Deros and Dzuraidah Abdul Wahab Abstract: For the past few years, almost every manufacturing industry has been trying to get “lean”. However, many of these firms were not successful or faced difficulties to sustain the success in lean manufacturing. One of the reasons is misapplication of existing lean manufacturing tools that is often due to inadequate understanding of lean manufacturing concept and philosophy. The aim of this paper is to thoroughly discuss the question of “What is Lean Manufacturing?”....

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Internal Benchmarking Practice in Malaysia Company

Internal Benchmarking Practice in Malaysia Company Deros, B.M., Tan, J. and Ab Rahman, M.N. Abstract: This paper presents the practical application of internal benchmarking technique in a semiconductor company. A qualitative study was carried out to understand about the internal benchmarking technique and its implementation process. In today’s competitive market, companies are forced to design and manufacture high quality and marketable products that are required by the customers. As such, one of the techniques used to achieve these...

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A LITERATURE REVIEW ON BENCHMARKING

A LITERATURE REVIEW ON BENCHMARKING Baba Md. Deros, Masoomeh Zeinalnezhad, Mohd. Nizam Ab.Rahman and Towhid Pourrostam Abstract: In today's highly competitive and rapidly changing global economy had forced organizations to consider and implement a wider variety of innovative management philosophies and techniques. One such technique is benchmarking which has been attracting considerable attention for its effectiveness. A large number of publications by various authors reflect the interest in this technique. In the pass, many reviews of...

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MUSCULOSKELETAL DISORDERS AND JOB SATISFACTION AMONG OPERATORS IN AUTOMOTIVE ASSEMBLY JOBS

MUSCULOSKELETAL DISORDERS AND JOB SATISFACTION AMONG OPERATORS IN AUTOMOTIVE ASSEMBLY JOBS Mohd Hanifiah Mohd. Haniff , Ahmad Rasdan Ismail and Baba Md. Deros Abstract: Assembly processes occupy an important position in the automotive industry. Research has explored the association of psychosocial and work organization factors such as job satisfaction and work stress with both lower and upper extremity musculoskeletal disorders. Thus, this study aims to examine the discomfort level base on ergonomics factors and to determine discomfort...

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INTRODUCTION OF NEW PRODUCT COMPETITIVE CAPABILITIES, TOOLS AND TECHNIQUES

INTRODUCTION OF NEW PRODUCT COMPETITIVE CAPABILITIES, TOOLS AND TECHNIQUES Nor Hidayah Abu, Baba Md. Deros and Norani Nordin Abstract: Competitive Capabilities is very crucial in new product development to sustain market competitiveness. It also influences a firm’s performance. In order to avoid failure in new product development, top management needs to assign product with greater competitive advantage at the very early stage of product design and development activities. Product competitive advantage provides strength of a firm’s ability...

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Postural Angle Measurement: Manual vs. Picture Recognition Software

Postural Angle Measurement: Manual vs. Picture Recognition Software Darliana Mohamad, Baba Md Deros, Ahmad Rasdan Ismail, Dian Darina Indah Daruis and Slamet Riyadi Abstract: At present, there are vast selections of ergonomics measurement tools that have been developed for tasks, equipments and environments analysis. The measurement method for ergonomic assessment is done either by traditional or modern methods. This paper presents a comparative study of two different methods for measuring postural angles of driver’s posture. The first method...

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THE BASIC OF BENCHMARKING

THE BASIC OF BENCHMARKING Baba Md. Deros, Norashikin Rahman and Mohd. Nizam Abdul Rahman Abstract: The main objective of this paper is to understand the basic of benchmarking technique. It discusses the relationship between quality, TQM and benchmarking, different views of definitions and benchmarking types, evolution of modern benchmarking as well as the advantages of the implementation. Previous studies showed that benchmarking adoption could help the companies to get higher profit and improve their performance. Since benchmarking is a great...

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Application of Malaysian Anthropometric Data in Home Furniture Design

Application of Malaysian Anthropometric Data in Home Furniture Design Baba Md Deros, Darliana Mohamad, Ahmad Rasdan Ismail and Muhammad Nazeer Muhammad Nazree Abstract: The objective of this paper is to present the design of home furniture that incorporates the Malaysian anthropometric data. In this study, anthropometric data of 1007 Malaysian respondents’ physical body parts were measured manually using an anthropometer and recorded. It is assumed that the 1007 respondents represent the overall Malaysian population. The collected data...

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DESIGN OF AN ANTHROPOMETRIC MEASUREMENT CHAIR PROTOTYPE

DESIGN OF AN  ANTHROPOMETRIC MEASUREMENT CHAIR PROTOTYPE Baba Md. Deros, Chia Swee Yoon, Darliana Mohamad and Ahmad Rasdan Ismail Abstract: Anthropometry plays an important role in ergonomics and product design. Currently, there are various standardized measurement equipments to measure the human body dimensions available in the market. However, these measurement equipments have to be used separately for measuring different dimensions of the human body. In this study, the authors had designed a prototype of anthropometric measurement...

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DETERMINATION OF OIL PALM PROCESSING ACTIVITIES FOR BENCHMARKING

DETERMINATION OF OIL PALM PROCESSING ACTIVITIES FOR BENCHMARKING Fatimah Mahmud, Baba Md Deros and Dzuraidah Abdul Wahab Abstract: Currently, Malaysia is the largest producer and exporter of oil palm. Nevertheless, Malaysia may soon lose its position if there are lacks of initiatives to sustain it. Therefore, this paper aims to introduce the use of benchmarking steps in oil palm processing activities with specific review on various factors influencing the oil palm yield production. With this effort, it will drives the improvement in the oil...

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A REVIEW ON LEAN MANUFACTURING PRACTICES IN SMALL AND MEDIUM ENTERPRISES

A REVIEW ON LEAN MANUFACTURING PRACTICES IN SMALL AND MEDIUM ENTERPRISES Ahmad Nasser Mohd. Rose, Baba Md. Deros and Mohd. Nizam Abdul Rahman Abstract: The literature studies showed lean manufacturing started at Toyota car manufacturing plant, Japan, which is known as Toyota Production System (TPS). The main pillars in TPS are Just in time and automation which main objective is to identify and eliminate waste in an organization.  Lean manufacturing can be applied successfully in all industries providing a full understanding on lean ingredients...

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PREVALENCE OF MUSCULOSKELETAL DISORDERS DUE TO MANUAL MATERIAL HANDLING AMONG WORKERS IN AN AUTOMOTIVE MANUFACTURING PLANT IN MALAYSIA

PREVALENCE OF MUSCULOSKELETAL DISORDERS DUE TO MANUAL MATERIAL HANDLING AMONG WORKERS IN AN AUTOMOTIVE MANUFACTURING PLANT IN MALAYSIA Baba Md. Deros, Dian Darina Indah Daruis and Sawal, N.A. Abstract: A cross sectional study was carried out among workers at an automotive manufacturing plant in Malaysia. The study has two major objectives: first, to determine the prevalence of musculoskeletal disorders (MSD) among workers who perform the manual material handling (MMH) task; and second, to determine the ergonomics risk of MMH at selected...

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A study on Noise Exposure and Its Effects on Employees’ Health, Safety and Productivity in Plastic Based Industry

A study on Noise Exposure and Its Effects on Employees’ Health, Safety and Productivity in Plastic Based Industry B. M. Deros, M.H.M. Haniff, D. Mohamad, T. J. Yee and A. R. Ismail Abstract: The objective of this paper is to present a study on noise exposure and its effects on employees’ health, safety and influence to their productivity performance. In this study noise levels were measured at several work locations to determine whether there noise problems or not. Employees may suffer permanent hearing loss due over exposure to high...

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THE INFLUENCE OF SOUND PRESSURE LEVEL TOWARDS WORKERS’ PRODUCTION RATE

THE INFLUENCE OF SOUND PRESSURE LEVEL TOWARDS WORKERS’ PRODUCTION RATE A. R. Ismail, M. H. M.Haniff, B. M.Deros, M. N. A. Rahman, M. Z. Nuawi and M. R. A. Rani Abstract: The aim of the study was to determine the effects of noise on the operators’ productivity and performance at Malaysian automotive industry. One automotive assembly factory had been chosen as a subject for the study. The subjects were workers at the assembly section of the factory. The environment examined was the sound pressure level (dBA) of the surrounding workstation...

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OPTIMIZING NOISE LEVEL TO ENHANCE INDUSTRIAL WORKERS PERFORMANCE USING ARTIFICIAL NEURAL NETWORK

OPTIMIZING NOISE LEVEL TO ENHANCE INDUSTRIAL WORKERS PERFORMANCE USING ARTIFICIAL NEURAL NETWORK A. R. Ismail, M. Y. M Yusof, B. M. Deros, M. M. Noor and K. Kaardigama Abstract: Noise is one of the environmental factors that contribute significant effect on the worker performance in automotive industries. This paper presents an optimization of noise level towards the worker productivity rate at one of the Malaysian industry. An assembly automotive manufacturing industry was chosen to conduct the study by observing and measuring the noise...

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CORRELATION BETWEEN HUMAN ANTHROPOMETRIC DATA AND COMFORTABLE DRIVING POSTURAL ANGLES

CORRELATION BETWEEN HUMAN ANTHROPOMETRIC DATA AND COMFORTABLE DRIVING POSTURAL ANGLES Darliana Mohamad, Baba Md Deros, Ahmad Rasdan Ismail and Dian Darina Indah Daruis Abstract: Drivers fatigue is always associated with road accidents and fatalities. In general, fatigue is a result of long driving duration and static posture. Therefore, in designing a car driver’s seat, it is important to ensure a comfortable driving posture. In addition, presently car buyers have the preference to buy cars that incorporates safe and comfortable features....

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DEVELOPMENT OF A MALAYSIAN ANTHROPOMETRIC DATABASE

DEVELOPMENT OF A MALAYSIAN ANTHROPOMETRIC DATABASE Darliana Mohamad, Baba Md Deros, Ahmad Rasdan Ismail and Dian Darina Indah Daruis Abstract: Human being plays an important role in the functioning of socioeconomic system such as in developing equipment, machinery, workstation, and objects. The most important criteria which have been suggested in ergonomic were the system must fit anthropometrically, comfortable and safe to use. Therefore the designer must ensure those important criteria such as the anthropometric data were applied before...

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A CONCEPTUAL FRAMEWORK FOR FRONT-END PROCESS IMPLEMENTATION FOR SMEs

A CONCEPTUAL FRAMEWORK FOR FRONT-END PROCESS IMPLEMENTATION FOR SMEs Noor Hidayah Abu, Baba Md Deros and Dzuraidah Abd Wahab Abstract: The purpose of this paper is to present a conceptual framework for front-end process implementation in small medium-sized enterprises (SMEs) taking into consideration their characteristics. The proposed framework described in this paper encompasses two main elements: the “foundation elements” and “general methodology”. In order to ensure success, SMEs need to fundamentally understand the implementation of...

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DATA COLLECTION FOR CAR DRIVER’S COMFORTABLE POSTURAL ANGLES USING PICTURE RECOGNITION SOFTWARE

DATA COLLECTION FOR CAR DRIVER’S COMFORTABLE POSTURAL ANGLES USING PICTURE RECOGNITION SOFTWARE D. Mohamad, B. M. Deros, D. A. Wahab, A. R. Ismail and D. D. I. Daruis Abstract: Driver’s posture is one of the most important factors to be considered in car seat design because consumers nowadays prefers to choose a car that is perceived as comfortable and safe. There are many ergonomics measurement tools that have been developed for tasks, equipments and environmental analysis including driver’s posture study. The measurement method for...

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VIBRATION TRANSMISSIBILITY OF VARIOUS SEAT OCCUPANTS’ BODY PARTS – A FIELD TEST

VIBRATION TRANSMISSIBILITY OF VARIOUS SEAT OCCUPANTS’ BODY PARTS – A FIELD TEST D. D. I. Daruis, M. J. M. Nor, B. M. Deros, and M. Hosseini Fouladi Abstract: Vibration transmissibility from seat to various parts of the body of a number of seat occupants was investigated. The study was carried out in the field using a Malaysian made compact car. Vibration from two types of road and three different vehicle speeds for each road were studied. The effects of three head and back conditions namely head and back supports, back and no head supports...

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Modeling of Environmental Factors Towards Workers’ Productivity For Automotive Assembly Line

Modeling of Environmental Factors Towards Workers’ Productivity For Automotive Assembly Line Ahmad Rasdan Ismail, Mohd Hanifiah Mohd Haniff, Baba Md. Deros, Nor Kamilah Makhta and Zafir Khan Mohd Makhbul Abstract: The objective of this study is to determine the effects of humidity and of air temperature on the operators’ productivity and performance in the Malaysian automotive industry. One automotive components assembly factory was chosen as the sources of subjects of the study. The subjects were the workers in the assembly section...

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Optimizing Humidity Level to Enhance Worker Performance in Automotive Industry

Optimizing Humidity Level to Enhance Worker Performance in Automotive Industry Ahmad Rasdan Ismail, Mohd Yusri Mohd Yusof, Baba Md Deros,Mat Rebi Abdul Rani and Muhamad Mat Noor Abstract: The production of automotive parts is an important part of Malaysia’s economy. The main work involved in producing automotive part is the manual assembly process which dependent on manpower capability.  Thus the quality of the product heavily depends on the worker’s comfort under the working conditions. Humidity is an environmental factor that has a significant...

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Organisational Change Management Framework for Lean Manufacturing Implementation

Organisational Change Management Framework for Lean Manufacturing Implementation Norani Nordin, Baba Md Deros, Dzuraidah Abdul Wahab and Mohd Nizam Ab. Rahman Abstract: Lean manufacturing system has been widely applied in manufacturing companies worldwide. However, the low rate of success towards the lean transformation in many countries has given a cause of concern. Many literatures had pointed out that the main reason is due to the failure in managing the change process during lean manufacturing transformation. This paper attempts to...

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EPC 2011 REGIONAL ENGINEERING POSTGRADUATE CONFERENCE

A STUDY OF PRE-DEVELOPMENT IMPLEMENTATION IN MALAYSIAN MANUFACTURING SMEs  N.H.Abu, B.Md.Deros, D.Abd.Wahab, M.N.Ab.Rahman and N.Nordin   Abstract: Pre-development is an important driver for a successful implementation of a new product development (NPD) project. While large-scale organizations have adopted an efficient pre-development implementation, small and medium enterprises (SMEs) have not received adequate attention from the research community for their pre-development implementation. Therefore, this paper identifies...

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A Case Study on Peer Review and Lecturer Evaluations in an Academic Setting

A Case Study on Peer Review and Lecturer Evaluations in an Academic Setting Nor Kamaliana Khamis, Abu Bakar Sulong and Baba Md Deros Abstract: Students can enhance their soft skills and learning experience through the use of group projects. However, evaluating group project performance has become very challenging. This paper presents the concept of group management in measuring individual performance in group projects in an academic setting. Individual performances in similar courses were also compared based on two consecutive semesters...

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Journal of Occupational Safety and Health

Journal of Occupational Safety and Health June 2012, Vol. 9, No. 1 ISSN 1675-5456 PP13199/12/2012(032005) Fulltext P...

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Organisational Change Management Framework for Lean Manufacturing Implementation

Organisational Change Management Framework for Lean Manufacturing Implementation  Baba Md Deros, Norani Nordin, Dzuraidah Abdul Wahab and Mohd Nizam Ab.Rahman Abstract: Lean manufacturing systems have been widely applied inused by manufacturing companies worldwide. However, low rate of success towards lean transformation in many countries in making the transition to lean manufacturing had created a cause of concern. Many literatures publications had pointed out the main reasons for under performance is primarily due to the failure...

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SCM Implementation in Malaysian Food and Automotive Industries: an Empirical Study

SCM Implementation in Malaysian Food and Automotive Industries: an Empirical Study Malihe Manzouri, Mohd Nizam Ab Rahman, Harlina Wasilan, Baba Md. Deros and Haslina Arshad Abstract: The purpose of this paper is to empirically compare the implementation of supply chain management (SCM) in the automotive and food industries in Malaysia. A questionnaire was used to identify the perceived problems and attitudes towards SCM. The questionnaire was distributed to 600 food and automotive organisations in Malaysia. A total of 62 usable...

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Top Management’s Role in Benchmarking Implementation in the Palm Oil Processing Industry

Top Management’s Role in Benchmarking Implementation in the Palm Oil Processing Industry Fatimah Mahmud, Baba Md Deros, Dzuraidah Abdul Wahab and Mohd Nizam Ab Rahman Abstract: To remain competitive, cost effective and sustainable market share in the world market place for edible oil, millers in the palm oil processing industry needs to focus on the process for extracting high quality and high palm oil yield from fresh fruit bunch economically. Benchmarking technique can be used to identify and investigate palm oil processing...

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Fatigue factors among regional pilots in Malaysia

Fatigue factors among regional pilots in Malaysia Baba Md Deros, Dian Darina Indah Daruis and Nuhmandeen Bahurudeen Abstract: Fatigue among pilots and aircrew has been acknowledged as a human factor safety issue since commercial aviation started. The first objective of this study is to investigate the promoting and interfering factors that are involved in pilots’ sleep patterns. Meanwhile, the second objective of this study is to understand pilots’ duty hours and delay factors that eventually lead to fatigue. The findings from the...

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A Study on Benchmarking Technique Understanding and Knowledge in Malaysia Palm Oil Milling Industry

A Study on Benchmarking Technique Understanding and Knowledge in Malaysia Palm Oil Milling Industry Norashikin Rahman, Baba Md.Deros and Mohd. Nizam Ab Rahman Abstract: Benchmarking is a tool that can lead to broad improvements to an organization. It has been implemented in various industries such as manufacturing and services. The objective of this study is to identify the level of understanding and knowledge on benchmarking in palm oil milling industry. A survey instrument, tested for reliability and validity by experts and practitioner...

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A Study on the Difference Between Radical Innovation and Incremental Improvement in Pre-Development Practices of NPD Projects

A Study on the Difference Between Radical Innovation and Incremental Improvement in Pre-Development Practices of NPD Projects Noor Hidayah Abu, Baba Md Deros, Dzuraidah Abd Wahab, Mohd Nizam Ab Rahman and Norani Nordina Abstract: This paper presents an exploratory study of pre-development practices in Malaysian food and beverage manufacturing SMEs. A questionnaire survey is used to explore the difference in pre-development implementation practices between radical and incremental new product development (NPD) projects. The survey...

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